In a nutshell, a purpose-driven brand is one that has positioned its ‘why’ as being the touchstone for every business decision — front and center in its branding and marketing. It’s a brand that focuses on making a … [Read more...] about What is a Purpose-Driven Brand?
The 3 Things That Will Change The Way You Network
In the noisy world of web marketing, a live connection with your target market is more essential than ever. However, you may not have a clue how to network effectively and confidently. Your lack of … [Read more...] about The 3 Things That Will Change The Way You Network
3 Ways Your Personal Brand Can Get You More Speaking Engagements
I love speaking at events and conferences. Honestly, it is one of my favorite activities, and it is definitely one of the most powerful business building tools for getting new clients. And not just for me. 85% of … [Read more...] about 3 Ways Your Personal Brand Can Get You More Speaking Engagements
Are You Building the Business You MUST Build? Why You Need to Build What You LOVE.
When was the last time you asked yourself if you really wanted to do what you are doing? Seriously, deep down inside where it matters most…are you really happy? So often I come across entrepreneurs who are doing … [Read more...] about Are You Building the Business You MUST Build? Why You Need to Build What You LOVE.
How to WOW Your Customers and Get More Referrals
Your customer care process speaks volumes about your business, and it can be one of the most powerful ways get repeat business and referrals. One of the things I pride myself on is the customer follow-up system we … [Read more...] about How to WOW Your Customers and Get More Referrals